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Home > Meetings & Programs > Meeting Information
Wednesday June 27, 2012
01:00 PM EDT

WEBINAR: Effective Marketing Measurement

This webinar will discuss how to use data smarter to identify target audiences for customer acquisition and cross-sell campaigns and improve tracking and reporting in order to better demonstrate the success of those campaigns.

Who Should Attend: Executives with marketing, business development, or operations responsibilities or an interest in analytics

When: Wednesday, June 27, 1pm EDT - 2pm EDT

Presenter: Rob Arndt, President, D2K Corp.

Rob has expertise in leveraging technology and data to build and improve customer relationships. Before starting D2K Corp., he managed the Database Marketing Group at National Commerce, which was a financial institution with more than 500 branches and $24 billion in assets prior to being acquired by SunTrust. 

Cost: $25 members; $50 non-members

Register Now


For More Information Contact the Meetings Department

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