Gen Z: Your Future Customers & How to Reach Them

The AFSA Annual Meeting is next week and this is our last program update! Are you joining us in Nashville? There's still time to register and hear from Michael Marx, Senior Director of Reasearch and Insights at Visa on creating products and services for the next generation of consumers.


This presentation will provide a holistic roadmap to understand how best to develop credit products for Gen Z, and more importantly, how to manage communications content, customer servicing, and communication channels to maximize lending effectiveness to this burgeoning segment.